Hi, I'm Bertha, A.K.A B, I’m a Francophile who dreams of someday living in New York with a penchant for sky high heels and who loves what she does...
Put simply, I'm a marketing professional specialising in in branding, communications, and design. I've worked in marketing for nearly two decades with a range of clients in a variety of sectors. The experience and knowledge I’ve collected along the way puts me in the unique position to single handily deliver a project from concept to completion.
Being both a creative and strategic thinker, I’m great at visualising the bigger picture, challenging assumptions to innovate whilst being able to problem solve, connect the dots and contextualise.
How I work
Since launching Heart of B in 2017, my approach when working with clients has been to come in, get you started, and set you up to achieve key short-term goals.
Your internal resources are then well positioned to take the baton armed with everything they need for long-term success.
That success stems from first taking the time to listen and understand your business, the journey you’ve been on to date, and your vision for the future. Also essential are collaboration, an injection of fun and a dash of humour.
Industries I’ve worked in,
Aviation
Beauty
Corporate
Engineering
Food & Beverages
Government
Not-for-Profit
Professional Services
Retail
Software
What’s in a name?
Heart of B was born from a phone call that will forever be a sliding door moment in my life. But coming up with a name, was no easy feat. Wanting something that was authentically me and spoke to how I operate, I landed on Heart of B. Why? Because I put my heart into everything I do and take pride in delivering work of the highest quality to bring your vision to life!
Me… Born in the motherland (Africa), a Melbourne OG who now resides in Sydney.
Clients.